Verizon Developer Community is Open for Business

Thomas More than 500 mobile applications developers and others involved in the mobile apps marketplace gathered today in Silicon Valley for the first base-ever Verizon Developer Community (VDC) Conference, where the company announced the launch of its developer portal vein (www.developer.verizon.com) and the upcoming launch of the V CAST Apps shopfront.

Developers from companies large and small, Verizon executives and other industry leadership shared insights about building the mobile applications ecosystem and expanding the radio applications marketplace. Discussions focused on exploitation surface net services and APIs (application programming interfaces) creatively, delivery applications to market quickly and sharing revenue. Verizon also said its new storefront, V CAST Apps, where developers can return advantage of the troupe’s scale and distribution, volition introduction before the end of this year.

Lowell McAdam, prexy and foreman executive officer of Verizon Wireless, opened the group discussion by underscoring compelling reasons developers have to work with the troupe. McAdam said, “Verizon Wireless has a strong tradition of leading in apps and subject. But, it’s a new day and our future tense success is no thirster departure to be ours alone. Your ability to innovate and create and distribute will be the measures of how wellspring we do, together.”

He added, “Today continues the journey that volition be completed only when we join the topper, most reliable net in United States with the most innovative developers around the world to provide more applications than anyone else for customers.”

Gospel According to John Stratton, Verizon’s chief selling officer, said the troupe values and relies on stimulation from the developer community, and plans to shuffle the process for registering and distributing applications with Verizon “simple, fast and straightforward.” Stratton noted streamlined processes designed to address developer demands for speeding and transparency. He said V CAST Apps volition:

* Offer a simpleton click-through agreement

* Provide a streamlined testing and certification process with a end of having applications launched within 14 days of submission

* Give developers the chance to set their own prices for applications

* Make it easier to develop for BREW

Roger Gurnani, Verizon Wireless elder frailty prexy for merchandise exploitation, said the company volition encourage new apps exploitation with a competition — Apply Your Ideas — start next calendar month. Developers can submit apps in a wide diverseness of categories, and winners will be featured in V CAST Apps after it launches. More information on the contest, including competition rules and timing, is available at www.developer.verizon.com.

Gurnani also announced Verizon Wireless’ plan to open a Silicon Valley-based Innovation Center in 2010 to support developers and give them approach to a myriad of other services and resources from the company as they create innovative applications for consumers.